It’s hard to believe that 2016 is almost here. While it’s easy to keep your focus forward-looking, it is equally important to remember where you came from. Take stock of your team’s successes and challenges. What has been hard to overcome, and what has been easy? Benchmarking is important for growth and measuring success, and celebrating wins is key to keeping your momentum going. Over the next month, you’ll start seeing “Top 10” and “Best of” lists and articles chronicling everything you can remember from 2015, including some things you probably wish you could forget. It started just this morning. Apple named Periscope app of the year. This one we love! Live-streaming is everywhere now. My family even shared over Periscope during the Thanksgiving holiday, and some of my cousins in South Carolina even tuned in. Mashable’s Christina Warren puts it best, “Periscope really captured the zeitgeist.”
If you follow @LPRDallas on social media, you’ve seen us get in on the Periscope action over the past few months, too. Earlier this week, our team took some time to reflect back and share our some of our favorite things of 2015. In case you missed it, here’s a quick recap:
Amanda says her favorite memories as Lewis Public Relations being named one of the top PR firms in North Texas by the Dallas Business Journal and also being named finalist for the Texas Family Business of the Year by Baylor University’s Institute for Family Business.
It’s been a full year for Christi. Her top two highlights are earning her Accreditation in Public Relations and getting engaged to her best friend!
Jennifer celebrated her first work anniversary with LPR in October. She also really enjoyed organizing a book donation drive and getting to read with the kiddos at Vogel Alcove.
Shelby, LPR’s newest hire, marks her highlight as graduating from Baylor University. She had been interning with us during her senior year, and we’re so excited she joined the team full-time this summer. Sic 'Em Bears!
Blake recounted his trip to Dubai for a PRGN conference as something that will be hard to top next year. He rode a camel for the first, and possibly the last, time with other PRGN leaders from across the world.
My favorite memory was helping out with DFW Airport’s Sunny Service Days campaign. Over the summer months, the Airport used social media to connect and engage with travelers to surprise and delight them in the terminals. It was coordinated effort with their marketing, corporate communications and customer service teams, and I was glad to have the opportunity to help support them with our other agency partners. Bonus highlight: Hosting LPR's Favorite Things of 2015 Periscope! (See full video in all its glory below.)
It was a good year here at LPR, and we know 2016 is going to be even better. We’d love to hear some of your favorite things. Comment here or connect with us on Twitter to share some of your 2015 favorites. Don't forget to watch our Periscope below!