In the last few years, #sponsored has evolved from a discrete footnote to a glaring advertisement on our feeds. In an age where consumers are sniffing out authenticity and turning their backs on traditional marketing efforts, how can you ensure your influencer marketing campaign sticks? Three Box Senior Associate Teddi Cliett weighs in.
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Authentic connections between a brand and its consumers has never been more prevalent. But how do you strengthen, or even create, that tie between an organization and its audience? Three Box Senior Associate Teddi Cliett shares some tips, tricks and examples of harnessing the power of the c-suite.
We shared a few of Michael Smart’s tips on cutting through the clutter and getting a reporter’s attention.
Our annual By the Numbers blog post shares agency highlights from the year.
How do you earn media coverage for multiple brands at a grand opening? Teddi shares tips for pitching and telling individual brand stories from her experience promoting The Shops at Willow Bend’s new restaurant district.
Implementing community relations tactics into your communications strategy can take a campaign’s impact to the next level. We’re sharing what we learned from our work on a collaboration between Dallas Summer Musicals and the Dallas Zoo.
As the world continues to shrink, you’re going to have increased chances of working with international brands and media. Keep these tips in mind as you interact with people from different locations, cultures and personalities.
Every great campaign has a starting point. Ashley Capps of Fleishman Hillard dives into strategic planning, why it's important and how to do it well.
We produced a video celebrating the first anniversary of the Three Box brand, a la "The Office."
Get to know our current interns with this fun Q&A.