How do you earn media coverage for multiple brands at a grand opening? Teddi shares tips for pitching and telling individual brand stories from her experience promoting The Shops at Willow Bend’s new restaurant district.
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People tend to zero in on media relations and social media when they think about public relations, but there are so many other ways to engage and connect with audiences. Corporate events, in particular, can turn a good campaign into a great one by creating authentic, direct touch points for audiences to interact with your brand.